Solutions to
Maximize Your Potential
Solutions to
Maximize Your Potential
Solutions to
Maximize Your Potential
Real Time Revenue Insights
Real Time Revenue Insights
Easily track ad performance, gain actionable insights, and access revenue data for each ad unit.
Easily track ad performance, gain actionable insights, and access revenue data for each ad unit.
Premium Demand Networks
Premium Demand Networks
Access premium demand partners and enhance fill rates & CPM's with high-quality ad campaigns compatible with your audience.
Access premium demand partners and enhance fill rates & CPM's with high-quality ad campaigns compatible with your audience.
Advanced Ad Formats Integration & Performance Boost
Streamline operations with automated integration, 24/7 tech support, code-free testing, and up-to-date ads.txt management.
Advanced Ad Formats Integration & Performance Boost
Advanced Ad Formats Integration & Performance Boost
Streamline operations with automated integration, 24/7 tech support, code-free testing, and up-to-date ads.txt management.
Streamline operations with automated integration, 24/7 tech support, code-free testing, and up-to-date ads.txt management.
Programmatic Direct Deals & IO
Programmatic Direct Deals & IO
Secure consistent revenue through annual agreements and insertion orders with top global agencies.
Secure consistent revenue through annual agreements and insertion orders with top global agencies.
Real Time Revenue Insights
Easily track ad performance, gain actionable insights, and access revenue data for each ad unit.
Video AdTech
Video AdTech
Maximize engagement with personalized video tech implementation with content support.
Maximize engagement with personalized video tech implementation with content support.
Strategy & Consulting
Strategy & Consulting
Connect to our account managers & product team for customized solutions. Learn industry trends from Google via us.
Connect to our account managers & product team for customized solutions. Learn industry trends from Google via us.
Realtime Revenue Insight
Easily track ad performance, gain actionable insights, and access revenue data for each ad unit.
Access Top Ad Placement Recommendations
Instantly receive tailored ad placement suggestions to enhance your revenue potential. Our system analyzes data in real-time to recommend optimal placements for each ad unit.
Schedule and Customize Reports Effortlessly
Create, customize, and schedule reports with ease. Stay informed with automated reporting tailored to your specific needs.
View and Manage Your Entire Inventory In One Place
Consolidate all your ad inventory in a single, intuitive interface. Monitor performance, make adjustments, and optimize from one central hub.
Streamline Your Payment Process
Simplify your financial operations with an integrated payment management system. Manage your payments & update payment information.
Stay Informed on Policy Violations&Product Updates with Real-Time Notifications
Receive instant notifications about policy violations and product updates. Ensure your ad operations are always compliant and up-to-date. Reach instant support from our dedicated team when you are in need to resolve policy issues or go live with new integrations.
Advanced Ad Formats Integration & Performance Boost
Advanced Ad Formats Integration & Performance Boost
Custom Creative Deals
Give publishers control over ad content, bypassing Ad Manager restrictions and enabling high-impact formats. This unlocks premium inventory and exclusive formats, enhancing programmatic ad opportunities.
Smart Ads.txt
Keep your ads.txt files updated and validated automatically. Get email alerts, ensure compliance, and maximize demand for your inventory by never missing a single bidder.
AI Lazy Load Optimizer
Lazy loading is a technology that prioritizes user experience by eliminating excess bandwidth and CPU consumption whenever the ads are beyond users’ sight. However this technology often brings a trade-off against the revenue allowing fairly less ad impressions. Enhance UX, page speed and ad visibility with Empower’s AI-driven lazy loading technology without compromising revenue.
Empower Pricing Algorithm for Revenue Maximization
Leverage our elaborate pricing algorithm to dynamically adjust floor prices, maximizing revenue across all ad placements better than any standard pricing tool in the industry.
User ID Solutions for the Cookieless World
Implement user ID solutions that protect privacy while maintaining effective targeting in a cookieless environment.
RPM Booster
Increase your video ads revenue per mille (RPM) with specialized strategies that boost the performance of your existing ad inventory. RPM Booster seeks the sweet spot for your video inventory balancing the parameters floor price, coverage and ad request.
In-view Refresh Technology
Boost your viewable impressions by refreshing ads only when they are in view, increasing engagement without disrupting the user experience.
Automated Ad Integration
Automate your ad integration process, saving time and reducing errors. Start the test process without the need for manual coding.
Fill Booster for Maximizing Inventory Usage
Optimize your fill rates and ensure maximum utilization of your ad inventory with targeted fill-boosting techniques.
Video AdTech
Video AdTech
Leverage Empower’s cutting-edge video technology to improve user experience and ad monetization in your inventory cross-platform. Our advanced solutions ensure top-tier performance for your video ads.
Seamless Video Ad Integration
Enjoy the revenue performance through standard and market first video ad models effortlessly, with no integration burden. Empower seamlessly handles all integration covering optimum size and positioning letting you just focus on your product. We run several tests to reach the best content & ad performance metrics such as video view count, viewability, completion rate, CTR, etc. The system is still flexible to answer your custom needs.
AI powered Video Content Creation
Do you have captivating content that can be perfectly presented in video format but did not have resources to create videos yet? Do not worry, you can still enjoy higher CPMs of video ads with your brand new videos created by us. Utilize Empower's AI-powered technology to transform your articles into engaging videos with optimum duration for better audience interaction with both content and ads.
Empower Video Player
Elevate user engagement with video content and ads using technology and UX wise state of the art video player. Tailor your video player to perfectly fit your brand image. Our team's history as a publisher provides invaluable insights into meeting the unique needs of video publishers.
Innovative Video Monetization Strategies
Heat up the competition for your video inventory with Empower’s video header bidding solution, which covers a wide range of video advertising demand-side platforms (DSPs). Our team is continually expanding our video bidder pool by adding high-quality, verified, and promising networks. You retain full control over on your inventory with tools that allow you to safely manage your ads.txt and sellers.json files.
High-Impact Video Ad Formats
Maximize yield while staying up to date with recent industry standards, e.g., IAB Better Ads and Google policies. Utilize sticky models tailored for the specific needs of mobile web and desktop to maximize viewability, and capture TrueView and standard video model bids, all while legitimately complying with the latest positioning standards, such as instream ads, companion ads, etc.
Video-Specific Performance Analytics
Deep dive into detailed performance metrics for your video content or ads using Empower reporting screens covering viewability, completion rate, completion percentiles and more.
Premium Demand Networks
Premium Demand Networks
Access a robust network of premium demand partners to ensure top-tier ad campaigns and maximize your fill rates and CPMs.
Easy Header Bidding Solution
Empower’s header bidding technology gives publishers access to a vast array of premium demand sources, leading to higher bid density and improved revenue. It simplifies integrating multiple demand sources, ensuring that publishers receive the highest bid for each impression.
In-App Monetization
For mobile app publishers, Empower SDK enables the most efficient ad serving by reducing latency and ensuring high-quality ads. Premium demand sources can compete in real-time, leading to increased revenue while maintaining a seamless user experience.
Amazon TAM
Amazon's TAM integrates premium demand with header bidding and works across different devices and formats. It ensures maximum competition for each ad impression, which helps publishers achieve higher CPMs and fill rates.
Native Demand
Native ads blend seamlessly into the publisher's content, providing a non-intrusive user experience. By tapping into premium native demand networks, publishers can offer highly relevant ads that match the look and feel of the site, which results in higher engagement and better CPMs.
Programmatic Direct Deals & IO
Programmatic Direct Deals & IO
Ensure your inventory reaches its full revenue potential with consistent earnings through programmatic direct deals and insertion orders from top global agencies. Our sales team guarantees that your inventory meets premium demand in our target geographies.
Publisher Awareness & Growth
Secure your earnings and strengthen your relationships with advertisers through our sales team’s monthly strategic meetings, bringing together publishers and advertisers. Stay ahead of market trends with ongoing communication. At Empower, we believe that publisher awareness, fostered through close collaboration with our sales team and advertisers, unlocks continuous growth opportunities and new revenue streams and emerging tech trends.
Enhanced Programmatic Solutions
Get involved in cutting-edge programmatic projects that utilize custom APIs and beta programs from leading platforms. Expand your programmatic capabilities with engaging rich media setups. Empower has achieved several market-first programmatic integrations and participated in success stories and programmatic events to expand the knowledge.
Secure Revenue Source
Utilize our sales team’s strong relationships with major agencies, cultivated through several previous successful premium campaigns. Secure future earnings through the trust built up in the past.
Always-On and Seasonal Deals
Catch the waves with Empowers solid know how on Always-On and Seasonal Deals for a wide range of key advertiser industries.
Strategy & Consulting
Strategy & Consulting
Our expertise is crafting customized solutions that drive growth and transform publisher experiences. Stay ahead of industry trends with our strategic guidance and innovative product implementations.
Daily 7/24 Tech Support
A dedicated support team is available around the clock to ensure your operations run smoothly. Whether it is optimizing your tech stack or troubleshooting, Empower has got you covered, 24/7. Your account manager personally contacts you, knows your product and needs. We value open communication and warm relationships with our partners.
Proven Revenue Boost with No Strings Attached
Flexibility is provided to test services without contract obligations, showing tangible results before committing long-term. The impact of strategies can be experienced without the pressure of long-term commitments. A/B tests demonstrate proven revenue increases, allowing confident earnings boosts.
Evaluation Meetings with Yield Reports & Analysis
Performance metrics are continuously monitored and analyzed to support informed decision-making that drives revenue growth. A data-driven approach is used to fine-tune strategies and optimize revenue generation.
Empower Payment Guarantee: Net-30 payments
Net-30 payment terms provide assurance of timely earnings, allowing focus on business growth. You receive your monthly payments within 30 days at the latest. Our team is accountable and always reachable regarding your financial queries.
Personal financial planning sessions
One-on-one financial planning sessions are provided to help better manage finances and maximize earnings.
App Monetization/Empower Mediation
App Monetization/Empower Mediation
Empower's app mediation platform helps you maximize ad revenue and streamline operations, giving you more time to focus on creating better in-app experiences with the support of expert Ad Tech specialists and an efficient, demand-agnostic SDK.
Complete Solutions for Every Ad Model and Platform
Empower app monetization solution performs regardless of platform, technology stack, or user devices. Apps developed with Android, iOS, Unity, React, etc. frameworks are welcome for our revenue boost program. Our publisher partners of diverse backgrounds enjoy the same high level of revenue boost with yield management consultancy, real-time ad revenue/product analytics through our dashboard.
Maximize App Revenue with Trusted Expertise
Empower’s mediation platform maximizes demand on your ad placements by establishing integrations with several trusted in-app demand partners. We keep the ad quality, brand safety and user experience at the highes level while heating up the competition among advertiser bids through many channels.
Expert Ad Tech Support
Lean on a team of in-app ad specialists to guide you through the ever-changing ad tech landscape, keeping your app ahead with the latest strategies and real-time tips. Our in-app ad specialists are backed up with our unique technology team who mastered ad technology transition over decades.
Streamlining the revenue collection process
Payments from all demand sources are consolidated into one stack transparently. Payments are delivered promptly, ensuring reliable compensation within 30 days.
Streamlining the revenue collection process
Payments from all demand sources are consolidated into one stack transparently. Payments are delivered promptly, ensuring reliable compensation within 30 days.
Seamless Integration with Leading Platforms
Empower’s state-of-the-art full package SDK allows industry leading global bidding platforms to compete for your inventory seamlessly. Our demand partnership team keeps populating the list of bidders as the global competition welcomes new prestigious platforms to the mobile ad ecosystem.
Ad Quality
Delivering high-quality, in-app ads that seamlessly balance performance with user experience, while adhering to industry standards, builds trust and drives results.
FAQ's
FAQ
FAQ
What are the requirements to join Empower Adtech?
Empower is a Google Certified Publisher Partner. What does that mean to me?
Do you provide ad solutions for apps?
Can I control which categories or advertisers appear on my site?
Will I need technical expertise to work with Empower Adtech?
I have more questions! What should I do?
What are the requirements to join Empower Adtech?
Empower is a Google Certified Publisher Partner. What does that mean to me?
Do you provide ad solutions for apps?
Can I control which categories or advertisers appear on my site?
Will I need technical expertise to work with Empower Adtech?
I have more questions! What should I do?
What are the requirements to join Empower Adtech?
Empower is a Google Certified Publisher Partner. What does that mean to me?
Do you provide ad solutions for apps?
Can I control which categories or advertisers appear on my site?
Will I need technical expertise to work with Empower Adtech?
I have more questions! What should I do?
